Death to stock
A Landingpage concept for a premium stock media library that is always ahead of online trends through its broad network of independent artists.
Role
UX/UI Designer
Date
2024
Industry
Stock Media
Website
Concept
Hi-Fi Prototype
This landingpage concept has the aim to convert visitors to subscribers. Strong Y2K aesthetics is used here to attract a young and creative user segment that is grown up with social media and its ever-changing trends.
Hi-Fi Prototype
This landingpage concept has the aim to convert visitors to subscribers. Strong Y2K aesthetics is used here to attract a young and creative user segment that is grown up with social media and its ever-changing trends.
The Problem
We are experiencing a phenomenon that I like to call „the blandification“ of the internet and stock media libraries are playing a significant role within this evolution.
Problem Example
Nearly everybody knows the picture of the young lady in red. There is nothing wrong with this image in my point of view, but the problem is the simple overuse of that specific stock photo.
Problem Example
Nearly everybody knows the picture of the young lady in red. There is nothing wrong with this image in my point of view, but the problem is the simple overuse of that specific stock photo.
Hypothesis Statement
Having a strong storytelling technique incorporated on the landing page will attract users to complete the desired conversion of subscribing to the platform.
Mid-Fi Protoype
At this process stage I was quite sure about the sections that I need for the story telling aspect of the site, but later it came out quite challenging working on the Hi-Fi Prototype, because of the edgy design aesthetic that I had in mind.
Mid-Fi Protoype
At this process stage I was quite sure about the sections that I need for the story telling aspect of the site, but later it came out quite challenging working on the Hi-Fi Prototype, because of the edgy design aesthetic that I had in mind.
Moodboard
Due to the nature of this project, I had full freedom in terms of how I would treat the website visually. While designing the moodboard, I realized that I went a little notch over board with the desired „non conformist“ style. But I decided to move further with no iterations, because the mood was clear.
Moodboard
Due to the nature of this project, I had full freedom in terms of how I would treat the website visually. While designing the moodboard, I realized that I went a little notch over board with the desired „non conformist“ style. But I decided to move further with no iterations, because the mood was clear.